Privacy & Compliance
Prerak includes the controls you need to handle personal data responsibly and keep your outreach compliant.
Privacy requests
Where to find it: Settings → Privacy.
Manage the full data-subject request (DSAR) lifecycle:
- The DSAR queue and approvals for incoming requests.
- Export bundles that package a subject's data.
- Erasure workflows to remove data on request.
- Data retention controls.
Consent center
Where to find it: Settings → Consent center.
Keep marketing communications compliant:
- Subscription categories recipients can opt into or out of.
- Recipient-level consent tracking.
- Suppressions so you never message someone who has opted out.
- Deliverability compliance controls.
Warning: Consent and suppression rules apply automatically when you send marketing emails. A suppressed or unconsented recipient is excluded from a send — check the consent center if expected recipients are missing.